Five years after becoming the first city in San Mateo County to permit storefront cannabis businesses, Pacifica is on track to generate its annual target of $825,000 in tax revenue from the industry. That’s more than the sales tax it receives from all other industries combined, but that doesn’t assure a pot of gold for every entrepreneur who jumps at the opportunity.

Since approving storefront cannabis businesses in 2017, the city has collected $1,864,948 in tax revenue from the cannabis industry that got off the ground in October 2018. It also collected $295,389 in fees for the required Cannabis Public Safety License, totaling $2,160,337 in revenues since the legal marijuana market opened its doors in the city.

Common regulations
Behind the window

Tony Williams considers cannabis a lifesaver.

Revenue slippage

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